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STEP 5: Cyber Insurance – Protect & Profit

Unlock Lower Premiums and Stronger Coverage

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Lower premiums and higher limits

Cyber insurance is no longer optional.

With ransomware, phishing, and regulatory fines on the rise, clients must demonstrate they’re taking the right precautions. 

Insurance carriers want evidence, and MSPs who guide their clients through compliance are uniquely positioned to deliver it.

Clients with a documented, actively managed compliance program are often rewarded with:

  • Lower deductibles

  • Higher policy limits

  • Fewer coverage exclusions

  • Better renewal terms

Why Cyber Insurance Matters 

Cyber insurance isn't just a safety net - it's a business enabler. Here's why getting it right can mean big savings for your clients - and open new revenue lanes for your MSP:

61%

of small businesses don't qualify for cyber insurance on their initial attempt.

(Source: Cowbell Cyber)

+200%

increase in insurance premiums for businesses that fail to meet baseline security controls. 

(Source: MArsh Cyber Insurance Market Report)

82%

of SMBs: having cyber insurance give them peace of mind to invest in new technology.

(Source: AdvisorSmith)

Policies Needed to Qualify for Cyber Insurance

Insurers now require formal, documented policies to issue or renew coverage. Help your clients fill the gaps fast without developing from scratch.

📃

Acceptable Use
Policy

Defines how employees may use company systems and data. 

Form CTA

(Or join Ostendio's partner program to gain access to this template and many more!)

📝

Information Security Policy & Procedures

Develop & manage your Information Security Governance program.

Form CTA

 

(Or join Ostendio's partner program to gain access to this template and many more!)

🛡️

Business Continuity & Disaster Recovery Plan

Maintain business operations or recover in the event of disruption.  

Form CTA

(Or join Ostendio's partner program to gain access to this template and many more!)

🌀

Incident Response
Policy

Outlines how to respond to and recover from cyber incidents.

Form CTA

(Or join Ostendio's partner program to gain access to this template and many more!)

📂

Vendor Management Policy

Explains how third-party vendors are evaluated & monitored for risk. 

Form CTA

(Or join Ostendio's partner program to gain access to this template and many more!)

🛡️

Security Awareness & Training Policy

Ensures all staff complete regular cybersecurity training.

Form CTA

(Or join Ostendio's partner program to gain access to this template and many more!)

Help Clients Lower Premiums & Improve Coverage

Cyber insurance carriers assess your clients' risk and reward strong security postures

  • Deploy MFA, Encryption, & Backups
    Baseline requirements for most insurers, these steps not only reduce risk, but can unlock higher policy limits and lower premiums. 
  • Conduct a Cyber Risk Assessment
    Insurers love due diligence, and assessing risks demonstrates clear priorities and can also reduce the number of exclusions in the policy.
  • Implement Security Awareness Training
    Training tells insurers you're taking proactive steps to reduce user-driven incidents, which may  influence coverage terms. 

  • Create, Document & Enforce Security Policies
    Insurers often request  policies during underwriting.  Improve insurability and speed up policy approval while reducing scrutiny.
  • Align Evidence with Insurer Security Checklists
    When clients check off these boxes with evidence, it speeds up the process, reduces back-and-forth, and shows readiness.

Add Cyber Insurance Prep to Your Offerings

You’re probably already delivering these services to your clients. Now, turn it into a billable value.

Cyber insurance readiness audits help clients qualify for better coverage.

AVG. MONTHLY RATE: $500 - $1K
Average Margin: 60–75%

Evidence preparation & support saves clients' time and increases approval odds.

AVG. MONTHLY RATE: $300 - $750
Average margin: 70–80%

Annual readiness management helps keep client policies and controls in check.

AVG. MONTHLY RATE: $500 - $1.5K
Average margin: 65–85%

 

Cyber Insurance Readiness Checklist

Show your clients exactly what insurers look for. Ideal for your next QBR or onboarding call.

 

 

CATEGORY

REQUIREMENT

Core Policies Acceptable Use Policy
Core Policies Information Security Policy
Core Policies Incident Response Plan
Core Policies Business Continuity and Disaster Recovery Plan
Core Policies Vendor Risk Management Policy
Core Policies Data Retention and Disposal Policy
Core Policies Security Awareness & Training Policy
Technical Controls Multi-Factor Authentication (MFA) enabled
Technical Controls Endpoint Detection & Response (EDR)
Technical Controls Data Encryption (at rest and in transit)
Technical Controls Regular Data Backups
Training & Awareness Employee Security Awareness Training Completed
Training & Awareness Phishing Simulation Tests Run Annually
Governance & Oversight Cyber Risk Assessment Completed
Governance & Oversight Annual Policy Review & Updates
Governance & Oversight Vendor Risk Assessment Conducted
Governance & Oversight Compliance Documentation Organized and Accessible

 

Expanding & Upselling Compliance Services

Upsell, cross-sell, and scale your offerings by building on trust. 

Learn how to turn trust and protection into new revenue streams, deeper clients relationships, and scalable growth for your Compliance-as-a-Service offering. 

Expanding and Upselling M
Everyone Secure.

Learn more by speaking to one of our experts.